few individual players are worth that in TV revenue in the college game. especially basketball... |
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By Brutus on 19:39:51 04/21/24 [In reply to "And as Bilas says, they’re selling it as doing it in the name of taking the moral high ground. (m) " by buckeyecurt, posted at 19:03:24 04/21/24] ...but also football. but it takes the collection of good players that while maybe not super marketable or interesting without being attached to Ohio State or Michigan or Alabama etc to make all those programs really good. which generates the revenue that makes the departments bloated and the grifters in administration inside these programs wealthy. but of course they're not going to say that. for them to actually divide the revenues like how it is done in actual pro leagues would kill the golden goose for everyone. it's quite a conundrum. : They’ve known these kids were worth millions in annual TV revenue for a long time.
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